Top 05 Social Media Sites To Use For Your Business In 2020



It's a fact that we human's by nature, love to be socially active! But all social networking sites are not created equally. At the moment when Instagram can be the powerhouse for one of the brand, it might do nothing for other brands. 

Keep in mind, that one business might have a large amount of engagement on Facebook, while another business may acquire huge attention on LinkedIn. 

With this, it becomes difficult to choose the right social networking site for promoting your business online. 

Here the best thing that you can do, is to have at least your presence on the topmost social media sites. And you know what, this article is going to benefit you a lot. I am going to list some of the well-known social networking sites, which you can use without any issue. 

  • Facebook

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This OG social networking site is reliable, and no matter what type of business you have, there is space for you on Facebook. 

Some of the most leading businesses on Facebook contain e-commerce, financial services, entertainment, media, telecom, retail, gaming, consumer goods, technology, and, automotive businesses. 

While the News Feed progressively stifles business posts, there are still chances to reinforce engagement without investing in different ads. 

Start creating groups on Facebook, or you can also get started with the live video to level up your engagement. 

  • Instagram

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Well, Instagram is said to be one of the most used and popular social networking platforms among all. After Facebook, Instagram is the only social media platform where millions of people remain active. 

It is a platform where you will get to see inspiring activities and eye-catchy contents. 

Since Instagram introduced shoppable posts in 2018, the possible ROI for the product based businesses is higher than ever! Not only B2B's can get connected to a large number of audience, but you can also link your sales and product information directly from Instagram. 

And if the demographics of your target audience is under the age of 35, then Instagram can be a gold mine for you. Because almost 63% of users on Instagram are in between the ages of 18 to 35. 

  • LinkedIn

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With a huge network of professionals, you will be able to find more than 61 million active users having senior positions on LinkedIn. And if you are looking for different decision-makers who will have the ability to stock your product, hire your company, or partner with you, then LinkedIn can be the best place for you. 

And 45% of the users on LinkedIn have an income over the national median! Not only people having businesses or employee's of any company, but students with a college degree also use LinkedIn to get job updates. 

  • Twitter

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How can we forget this exceptional social networking platform! Well, if your business is related to sports, politics, entertainment, or marketing, and if you want to know about the marketing strategies, then Twitter can be the best place for you to earn a large amount of engagement. 

Because on Twitter, different brands have a great opportunity to hone and craft their voice, in front of a large number of audience. 

  • Pinterest

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Well, some of the popular Pinterest contents include, food, fashion, decor, work-out, wedding,  and DIY-related pins. In contrast with it, anything with high-quality visual content can succeed on Pinterest. 

And according to the graphics, 82% of the users on Pinterest are females. So, if you have a large number of female audiences, then this particular social networking platform can be the best place for you to invest. 

Wait! it doesn't mean that men are not on Pinterest. Today 50% of the new users to sign up on Pinterest are male. 

Conclusion

Using social media to promote your business online is the best thing, but you need to find the right platform. Hopefully, this article can help you a lot to know about the top social networking sites, which you must use for your business.

Also, you can watch the video given below to know about the Top 10 Most Popular Social Media Platforms In The World:


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